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Sample Business Case TemplateBuilding a winning case on why a product will be good for business is one of the first steps you can take to building a successful product. After all before embarking on such a journey you need to ashore the various stakeholders that this product has the potential to achieve its purpose and thereby be profitable. The business case describes the benefits, costs and impact of creating a particular product and ultimately puts forth the financial case for this product. Please keep in mind that though this template addresses key topics addressed in a Business Case, depending on various factors such as company structure, stakeholder documentation requirements, etc. a few items may be added or taken away. Nonetheless the structure of this template gives you a glimpse of what Product Business Cases I have created look like.
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Sample Market Requirements Document (MRD) TemplateThe Market Requirements Document is a document meant to describe the product market opportunity. It helps inform the potential audience of what the market need for the product that is being developed is. Again as with most Product Management documents this template addresses key points required in an MRD, but depending on the company structure and what information the product stakeholders deem as document essential, a few items may be added or taken away.
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Sample Product Requirements Document (PRD) TemplateOnce a market opportunity has been determined and a business case for creating a product approved the next step is usually to create PRD which serves as a document presenting a solution to the market opportunity. The purpose of the PRD is to present the product’s purpose and features specific to the product that help make it a good solution. Again depending on factors such as the product, company structure, other product documentation, etc. a few items may be added or taken away from this template. Nonetheless the structure of the template serves as a glimpse of what the final PRD may look like.
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